How site speed impacts on your SEO

February 6, 2018 Todd Meyer 0

There are a couple of things that you do have control over though and if you fix them you'll find that Google likes your site a whole lot more without you doing a whole lot of work. Matt Cutts from the Google search quality team touches on the topic in the below video, don't let the title confuse you - he makes it very clear that site speed has an impact both on mobile and desktop: Apart from the SEO impact a slow loading site also has a big impact on things like your bounce rate and conversion rates. Ask yourself the question - are you going to sit around for ten seconds waiting for a page to load or are you going to just go right on back to Google and find a faster loading result that gives you the same information.